Fleet management technology transforms ground transportation industry

The Australian ground transportation sector represents one of the most important industries for the Aussie economy. Last year according to research, ‘the passenger transport industry has grown and demand from passengers has increased. Due to this the government have invested in expansion’ (1).

The main reason for this expansion is road congestion. The Australian government stated that: ‘the total costs of road congestion and public transport crowding in large Australian cities is set to be $39.6 billion in 2031’ (2).  And ‘the majority of this cost is attributable to road congestion, $38.8 billion per annum, while public transport crowding makes up $837 million’ (3).

As the activities of the ground transportation industry are increasing, and are forecasted to increase further in the coming years due to the global economic picture is improving, the industry has to be ready to offer a high quality, reliable service to their customers in order to remain competitive.

This year, 300 fleet managers, and mobility experts and professionals participated in the Verizon Connect Fleet Technology Trends Report 2023. They shared powerful insights into their business and we can now share with you how these insights can help to  transform the ground transportation industry with the help of fleet management technologies in our Advanced Fleet Management Technology for the Passenger Transportation Industry 2023 eBrief.

Let’s dive into some key insights: 

Three key areas where GPS tracking can help improve ground transportation businesses

#1 Customer experience always matters but now more so than ever

According to our latest Fleet Technology Trends Report 2023 for Australia and New Zealand, fleets improved customer service in all the top industries. In fact, 58% of survey respondents in Australia that have implemented a GPS fleet tracking solution improved customer service. 

Furthermore, customer service emerges as the most improved differentiator among businesses. This is crucial for ground transportation businesses as good customer service can help to increase not only customer loyalty but also customer retention. 

The key for fleet-reliant businesses is to take a thoughtful approach when addressing customer experience and deliver an innovative and quality service. GPS fleet tracking technology and software can help fleets:

• Determine which vehicles should attend to the next customer.
• Provide your customer with an accurate ETA.
• Optimise routes, choose the safest, fastest, and avoid traffic jams.
• Boost preventive maintenance for all your vehicles.
• Promote teams’ safety by monitoring daily operation in real-time on a live map.

#2:  Real fleet insights of your business to streamline your daily operations

The accelerated rhythm of daily operations challenges ground transportation business owners to have a clear overview of key information. This includes fuel consumption, the distance travelled, the driving behaviour, and the maintenance status of all vehicles. 

GPS fleet tracking solutions can help improve key areas of the business and positively affect the bottom line. Thanks to real insights you can transform your business into a focused, data-driven operation, so you can face daily challenges with smart data and business intelligence tools..

Among GPS tracking technology users in the ground transportation industry, 76% found them ‘extremely’ or ‘very beneficial’ to manage their fleets. The top goals achieved through GPS technology included:

• improved customer service
• improved productivity (numbers of jobs, vehicle utilisation)
• improved routing
• improved regulatory compliance
• decreased fuel consumption

To discover the goals achieved by ground transportation users since implementing a GPS vehicle tracking solution, download the Advanced Fleet Management Technology for the Passenger Transportation Industry 2023 eBrief.

#3: Going green goes far beyond fuel consumption and fleet tech can help 

GPS fleet tracking helped businesses in the ground transportation industry to improve strategic KPIs. 55% of respondents reduced their fuel consumption which has a direct impact on their daily operational costs.

Another key point is the reduction of CO2 emission with 29% of respondents saying they reduced their emissions and moved towards a greener business.

The journey to net-zero is inspiring climate action in the Australian transport sector. Many sectors like ground transportation is said to accelerate decarbonisation. (4) It is a compromise between sustainability, the environment, and our society. 

So the ground transportation industry has to reduce their greenhouse gas emissions (GHG) and position their business to become part of the solution as customers will expect greener business practices going forward.

A GPS fleet tracking solutions can help your business to: 

• reduce CO2 emissions
• monitor carbon footprint
• boost fuel efficiency
• reduce fuel consumption

Fleets are using GPS vehicle tracking to help improve their business while doing a better job of meeting customer demands and cutting costs. Download the Advanced Fleet Management Technology for the Passenger Transportation Industry 2023 eBrief and learn more about how this tech can help you and your business.

Find out how our platform gives you the visibility you need to get more done.

Sources: 

(1): https://www.futurereadyworkforce.com.au/road-passenger/

(2-3) https://www.infrastructureaustralia.gov.au/sites/default/files/2020-09/audit_passenger.pdf

(4) Source: https://roads.org.au/new-report-to-drive-action-on-transports-journey-to-net-zero/