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Why tracking your assets is as important as tracking your fleet

By Holly Dempster October 12, 2020

If your company has physical high-value assets, such as cranes, tractors or excavators, then keeping track of them is imperative, not only because of their value but also to ensure the continued running of your business.

It’s an issue that’s making headlines. According to a recent article in the Times online, organised criminals are stealing tractors from Scottish farms, doctoring them to appear legitimately owned and selling them abroad. High-value assets can command a high price – and if you aren’t keeping tabs on yours you could be vulnerable to opportunists.

At Verizon Connect, we believe GPS asset tracking should be as important as tracking the vehicles in your company fleet and here are some of the key reasons why:

  • You gain true visibility of your equipment, where it’s located and if it’s available, quickly. Even if you have thousands of assets, you can locate them on a single web-based dashboard, look into their current status and usage history, alongside the rest of your mobile workforce – including company vehicles and jobsites. 
  • Unproductive idling and ways of working can be easily identified when your assets are in use.
  • Asset tracking helps with maintenance requirements and protects your business against costly downtime. With it you can track mechanical wear and tear, schedule necessary maintenance and create alerts for parts as and when they need replacing.
  • You can protect against unauthorised use and make sure your equipment doesn’t find its way into the wrong hands with geofence alerts. Therefore, if you’re assets move, you’ll know about it.

The aim of our GPS tracking software is to help you find your equipment quicker, use it more and look after it better by reducing concerns over how and when it’s used. You’ll be able to identify what’s going on out in the field and ultimately, take control of the things that make a difference to your bottom line.

If you’d like to see how asset tracking can work for your business, book a demo today.


Holly Dempster

Holly is the Marketing Lead for Verizon Connect UK and Ireland. Over the last 6 years, she has been responsible for executing the company's marketing strategy and created a multitude of high-impact content and prospect-facing campaigns. With 11 years' experience in the IT Sector and a Journalism degree, her passion lies in providing results that can add value and facilitate decisions across the business.


Tags: Cost control, Customer service, Data & analytics, Dispatching & scheduling, Payroll, Productivity & efficiency, Safety, Team management

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